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There are few launches in the beauty world that are as anticipated as Tom Ford Boys and Girls lipstick collection. For the occasion, the most prestigious influencers, beauty editors and VIPs in the country, including model Zara Martin, singer Tallia Storm and makeup artist Michelle Ingram-Tedd, gathered at the rooftop penthouse at the Edition Hotel in Mayfair, London.

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While the DJ was playing some uptempo music, guests were dancing away, sipping glasses of champagne, and taking in the beautiful array of lipsticks that make up this collection – there are more than 50 shades in different finishes, including matte, metallic and creamy. Ideal for confident and daring women, the Boys hues are highly pigmented and vibrant, while the Girls selection features delicate and feminine shades for ladies who prefer a timeless look suitable for every occasion.

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Tom Ford named the shades in the collection after the women in his life that he deeply admires, from close friends and families to collaborators from around the world – a beautiful way to pay homage to the gentler sex. On top of it, each lipstick is housed in a minimalistic ivory and gold packaging that looks very luxurious. When you take it off to retouch your lipstick in public, you will be the envy of all your friends.

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The designer and its team pulled out all the stops to ensure their guest would have an extraordinary time and they didn’t disappoint. Every little detail, from the exquisite location to the playful DJ and, of course, the beautiful lipstick, contributed to creating a magical atmosphere everyone will remember for a long time!

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