Vicky Lee founded her lifestyle blog, Sorabelle, in 2016 with the aim of sharing her secrets to lifelong beauty, fitness and style from London. Within months, she quickly established herself as a highly sought-after beauty and lifestyle expert, frequently appearing in many international publications such as Cosmopolitan, Good Housekeeping, Luxury Lifestyle, Reader’s Digest and more. Her loyal fan base of 15,000+ followers continues to rapidly increase and has propelled Vicky into brand ambassador roles for numerous leading luxury brands in the U.K. and Korea.
Born and raised in Seoul, South Korea, Vicky moved to the US to pursue a master’s degree at Cornell University. Her entrepreneurial career began soon after when she founded a hi-tech startup company in Silicon Valley. Her latest endeavour, Sorabelle.com, is a leading authority on Korean beauty and London lifestyle trends, where Vicky combines expert advice on Korean skincare with daily inspirations in fashion, fitness and style.
Vicky Lee is also a brand ambassador and a committee member of Walkabout Foundation, a non-profit organization that focuses on funding research to find a cure for paralysis and donating wheelchairs to people in need around the world.